Hello Friends, welcome to our new article. In this article, I will tell you the social media marketing and its types. And, do you know? What is social media marketing and its use? If not, then this article is only for you. Because, in this article, I will tell you the social media and social media marketing with its types. Now lets start:-
Social Media
Today, Everyone knows about social media. Social media is a way of communication through the internet. It allows users to have a conversation, chat, share information, and create web content. Social media is not only a marketing tool, Also, a platform for brand awareness, engagement, lead generation, and support for customers. The role of social media is to help business significance. It provides communication facilities to the customers. Facebook, Instagram, WeChat, WhatsApp, and TikTok are the best example of social media.
Social Media Marketing
Social Media Marketing (SMM) is also called digital marketing or e-marketing. SMM is used on social media platforms to build the brand, increase the sales rate, and drive traffic to the website. Also, they guide us on how to grow your business. In other words, SMM targets like Facebook, Instagram, and TikTok for brand promotion. Also, target audience growth, drive website traffic, and increase sales rates.
Types
Based on social media platforms, Social media marketing is divided into different categories. And, they have different role in social media platforms. But, all categories have the same goal, to provide an easy way of communication through the internet.
Facebook is an online social media platform and used for network connections. It shares the information, connect with people, and build communities all over the world. People are freely connect with each other without any place distinction. It plays an important role in social media marketing. The reason is that almost 2 billion people are to connect with each other on Facebook. Therefore, most of the people share their business or company information here to promote it. Also, getting the potential audience and clients from Facebook
In social media, Instagram is a photo and Videos sharing platform. It allows the users to create and share his/her photo. Also, allows sharing stories and videos with their friends and followers. Instagram is also playing an important role in social media. The reason is that almost 2.21 billions active users in a month. Therefore, mostly people share their business or company videos and photos here to promote their business.
In social media, WhatsApp is an application to connect with other people through internet. It allows the user to send and receive text messages, audios and videos. WhatsApp gives some additional features i.e, share images, documents, user locations, and other content. People share their business information personally to a group or person in the WhatsApp. So, the information may be in the form of text, audio, video, image, document or other content.
TikTok
In social marketing, TikTok is an app marketing, and sharing of short videos. Therefore, It’s not only offer interesting and funny videos also give you the opportunity to promote your business. Fashion and suit collection on TikTok is the best and real example of social media marketing on TikTok